Vertigo magazine mock-up

Here's my attempt at a quick fake Vertigo, featuring my film. I left off the red box at the bottom though... I like my magazine covers minimalist, haha.

To make this, I just took the Vertigo masthead/logo from a black cover, inverted the colours to make it black on white instead, then created my own upside down 'i' to put over the top, keeping with usual Vertigo theme for consistencys sake.

I've decided to leave off the bottom box with the straps lines in because I think a bare cover is more effective if trying to promote a thriller - this way there's nothing to steal attention away from my film (and I mean that as modestly as possible, realise, haha). Similarly, Vertigo doesn't have barcodes or any of that other clutter you usually see on magazine, which I think allows for a more artisitic and almost genuine look... I hate the idea of every magazine being stamped in the same way, mindlessly, I love that Vertigo seems much more individual and much less corporate. Hopefully, this is in keepign with my film, which I doubt would be taken on by a studio, aha.

Additionally, I'm probably going to go with this teaser poster...

So, in a way, the magazine acts as the other half to the poster? See it? Hopefully, this will come across like a marketing/viral(ish) campaign where the audience is drip-fed little bits of the film one step at a time... Assuming, the poster and magazine cover would appear first, and then the trailer. Also, I've kept the typeface consistent from poster to trailer to kinda help this along.

Vertigo Magazine.

About: History
The magazine has been going since 1993. Originally founded and edited by the innovative documentary filmmaker Marc Karlin, it has stood the test of time and kept a lively, creative and diverse readership informed about the work of the independent film and video sectors across the world. Now in its 14th year, the magazine has had its most successful year yet and hopes to develop its growing readership to new heights through its new website and more frequent print issues.
(Source: http://www.vertigomagazine.co.uk/about.htm)

Official site: http://www.vertigomagazine.co.uk/index.php?siz=1

... Vertigo I like even better. It seems a lot less conventional, yet still consistant and widely read.

Now to decide if to 'borrow' an existing magazine format and put my film on it... Or to make my own.

Filmmaker Magazine

  

I expect if my film actually existed it'd be pushed on the independent film circuit, rather than as a blockbuster... So rather than research the mainstream film magazines, like Empire or Total Film, I did some fishing around to see what independent film magazines are out there. I found Filmmaker. 

Official site: http://www.filmmakermagazine.com/ 

Wiki article: http://en.wikipedia.org/wiki/Filmmaker_(magazine) 

I like the look of Filmmaker. It's fairly well established and has a wide readership, whilst focusing mainly on independent makers and films rather than the mainstream. But, it also follows the conventions of typical magazine covers... A real throw-back to AS, haha. It's not completely overloaded with coverlines, but there are some, and it has the convention of having a main model/actor/whoever as the main image... Similarly, it has a consistent masthead.

Teaser Poster Development...

Ack, haven't been on here in a while.

Anyway, after looking at my supposedly finished teaser poster... I decided I didn't like it. So, I've been fiddling with various editing programs for the past hour or so and managed to come up with a gazillion ideas... Here are some. Feedback much appreciated! xP

1)

Here's the first one I did... Not so keen on this one now, but it lead me onto...

2)

 

This idea. Split down the middle... Because he's split, geddit? Aha...

3)
 

  

  

And so then I had the idea of actually splitting the poster into two - one with the monochrome face, and the other in colour. These could then be displayed side by side perhaps, or alone? Because, after all, it's a teaser poster - it doesn't have to make sense, right?

4)  

 

  

And then... this happened. I'm not entirely sure how, but I got round to inverting the colours on one of the posters, and after a fiddle this was the result... I like it. (And those of you keeping track of this blog will have noticed my third redecoration with this theme...)

I get a more clinical and detached feel from these posters, but thinking now I might try making SPLIT and COMING SOON a sort of blue hue too, rather than thick black....

5) 

 

This was an idea I had too, but I dunno. This one feels too busy to me. I think it would look nicer without the writing there.